The one-year Post Graduate Diploma Program is designed to understand the Fundamentals of Language and Communication in Advertising & Marketing Verticals. The main objective of the program is to provide students with knowledge related to the business aspects of advertisement and marketing. The academic content provides learners an understanding of industry trends in the field of media planning, client servicing and account planning specializations. It enables the learners to understand the specialized area and acquire the skills and competencies required in Advertisement, Marketing and Media.
|1||What is Language (LM-01)|
|2||What is Communication (LM-02)|
|3||Language of Advertising (LM-03)|
|4||Language of Media (LM-04)|
|5||Language of Marketing (LM-05)|
|6||Project Report (LM-06)|
Bachelor’s degree in any discipline from any institution recognized by AMU.